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基于区块链技术的双寡头企业绿色生产博弈分析与研究

Game Analysis and Research on Green Production of Duopoly Enterprises Based on Block-chain Technology
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摘要 以区块链为代表的新兴技术可以降低企业绿色生产成本、消除信息不对称,是激励企业进行绿色生产的可行路径.借助区块链技术,建立双寡头企业博弈模型,探讨企业在不同政策下进行生产决策的过程.研究结果表明:区块链技术在一定程度上影响企业绿色生产决策;合理的政府政策与区块链技术能形成差异化协调机制,三者共同作用下促进企业向绿色生产转型.当区块链降低绿色生产成本或补贴提高时,绿色产品和传统产品市场价格均会下降.随着消费者环保意识的提高,消费者对绿色产品的意愿支付也会提高,企业进行绿色生产的积极性增强. The emerging technology represented by block-chain can reduce the cost of green production and eliminate information asymmetry,which is a feasible path to encourage enterprises to carry out green production.A duopoly enterprise game model is presented in this paper to explore the process of decision-making under different policies by using block-chain technology.The research results show that,block-chain technology affects the green production decision of enterprises to a certain extent.Reasonable government policies and block-chain technology can form a differential coordination mechanism,which can promote the process of green production in enterprises.When the block chain reduces the cost of green production,the market prices of green products and traditional products will drop.With the improvement of consumers′awareness of environmental protection,consumers′willingness to pay for green products will increase,and enterprises′enthusiasm for green production will be enhanced.
作者 时宗野 郑跃 SHI Zongye;ZHENG Yue(School of Economics and Management,Huaibei Normal University,235000,Huaibei,Anhui,China;Anhui Big-Data Research Center on University Management,235000,Huaibei,Anhui,China)
出处 《淮北师范大学学报(自然科学版)》 CAS 2021年第2期53-59,共7页 Journal of Huaibei Normal University:Natural Sciences
基金 安徽高校自然科学研究重点项目(KJ2020A0044) 物流管理一流品牌专业(2018ylzy027) 安徽省质量工程项目(2018ylzy027)。
关键词 区块链 绿色生产 政府补贴 协调机制 block-chain green production government subsidies coordination mechanism
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