摘要
2020年新冠疫情突然来袭,在新媒体技术帮助下,以短视频和电商直播为主的互联网行业对国家经济和文化运作起到重要帮助。短视频和直播带货成为2020年年度热词,千万主播如雨后春笋般涌现,成为这时代的一个红利行业。文章分析疫情前后短视频与电商直播发展特征,结合科技发展与时代发展规律讨论人才培养方略,对今后实际的教育工作、数字媒体技术专业人才培养提出参考意见。
In 2020,when COVID-19 suddenly attacked,with the help of new media technology,the Internet industry dominated by short video and live broadcast of e-commerce played·an important role in national economic and cultural operation.Short video and live broadcasting have become hot words in 2020,and millions of anchors have sprung up,becoming a hotbeds in this era.This paper analyzes the development characteristics of short video and e-commerce live broadcast before and after the epidemic,discusses the talent training strategy with the law of scientific and technological development and the development of the times,and puts forward some suggestions for the education work and the talent training of digital media technology specialty in the future.
作者
郭弘洋
Guo Hongyang(Guangdong Business and Technology University,Zhaoqing 526060,China)
出处
《无线互联科技》
2021年第14期158-160,共3页
Wireless Internet Technology
基金
广东工商职业技术大学青年项目,项目名称:本科层次职业教育的技术型人才成长规律与培养研究——以数字媒体技术专业为例,项目编号:GDGSGQ202010。
关键词
短视频
电商直播
互联网
人才培养
short video
e-commerce live broadcast
Internet
personnel training
