摘要
为响应国家心理健康促进行动的号召,改善当代社会人群心理健康问题频发的现状,文章基于集体潜意识的概念,整合视觉元素的象征意义,提出色彩元素的空间布局法、图像元素的情感互动原则,以及顺势疗法、构图元素的构图原则等,并用以指导视觉设计实践。视觉元素的应用研究,为心理健康促逬行动提供了新思路,建立了视觉传达设计作品与受众之间情感沟通的桥梁,拓宽了视觉传达领域应用研究的新方向。
In order to respond to the call of national psychological health promotion action and improve the current situation of frequent mental health problems in contemporary society, based on the concept of collective subconsciousness, this paper integrates the symbolic significance of visual elements, puts forward the spatial layout method of color elements, the principle of emotional interaction and homeopathy of image elements, and the composition principle of composition elements, and guides the practice of visual design. The application research of visual elements provides new ideas for mental health promotion, establishes a bridge for emotional communication between visual communication design works and the audience, and widens the new direction of application research in the field of visual communication.
作者
王广文
郝琳
陈明睿
Wang Guangwen;Hao Lin;Chen Mingrui(School of Architecture and Art Design of Hebei University of Technology,Tianjin 300130,China)
关键词
集体潜意识
视觉元素
心理健康促进
collective subconsciousness
visual elements
mental health promotion
