摘要
针对目前森林康养旅游产品开发存在的趋同化、低效益、破坏生态等问题,采用文献研究和实地调查方法,首先基于生态保护和游客体验视角构建了森林康养旅游产品开发AVC评价模型,然后以宁夏花马寺森林公园为例进行实证研究,研究发现:(1)主要客源市场的森林康养功能需求排序为,养心需求>情感需求>养身需求>养智需求>其他需求,其整体旅游消费偏低,游客满意度不高;(2)森林康养优势资源未充分利用;(3)森林康养旅游产品处于成长期,发展前景好,但目前所创造的社会经济效益不高;(4)产品开发的空间与环境承载力已受到重视,社会与文化承载力有待重视和提高。最后从客源市场、产品吸引力、生命力与承载力等角度为花马寺森林公园森林康养旅游产品开发提出了相关建议。
Aiming at the problems of convergence,inefficiency,and ecological destruction in the current development of forest health tourism products,literature research method and field investigation were adopted in the thesis.Firstly,the AVC mode for forest health tourism products development was constructed based on the perspective of ecological protection and tourist experience.Secondly,the Ningxia Huamasi Forest Park was taken as an example in empirical research to study its existing forest health tourism products.The study found that:(1)The forest health function requirements of the main source markets of the park were as followed:heart-nourishing needs>emotional needs>physical needs>mental needs>other needs,the overall tourism consumption was low,and tourist satisfaction was not high;(2)The superior resources of forest health and maintenance were not fully utilized;(3)Forest health tourism products were in the growth stage and had good development prospects,but the social economy created at present was not high;(4)The space and environmental carrying capacity of product development had been taken seriously,and the social and cultural carrying capacity needed to be valued and improved.Finally,from the perspective of tourist source market,product attractiveness,vitality and carrying capacity,relevant suggestions were put forward for the development of forest health tourism products in Huamasi Forest Park.
作者
熊文琪
秦子薇
毛国蓉
张玉钧
XIONG Wenqi;QIN Ziwei;MAO Guorong;ZHANG Yujun(College of Landscape Architecture, Beijing Forestry University, Beijing 100083, China;College of Horticulture and Landscape Architecture,Changjiang University,Jingzhou 434025,China)
出处
《林业与生态科学》
2021年第4期460-468,共9页
Forestry and Ecological Sciences
基金
“宁夏森林体验基地和森林养生基地建设技术研究与示范”(2018HXFWYL24)。
