摘要
新媒体环境的形成对高校体育精神文化传播工作的开展产生了巨大的影响,使高校体育精神文明建设呈现出新的发展状态。因此,在新媒体环境下,为了提高高校体育精神文化传播效果,在对传播特点进行细化分析的前提下,要注意重点对体育精神文化的主要传播路径进行细化的探索,切实促进高校体育精神文化传播取得良好的发展成效。该文在对新媒体背景下高校体育精神文化传播路径进行细化分析的前提下,提出了有效促进高校体育精神文化传播的建议,以供参考。
The formation of the new media environment has a great impact on the communication of college sports spirit culture,which makes the construction of sports spiritual civilization in colleges and universities present a new development state.Therefore,in the new media environment,in order to improve the communication effect of college sports spirit culture,on the premise of detailed analysis of the communication characteristics,we should pay attention to the detailed exploration of the main communication path of sports spiritual culture,and effectively promote the development of college sports spiritual culture communication.In this paper,under the background of new media college sports spiritual and cultural communication path detailed analysis of the premise,it puts forward suggestions to effectively promote the communication of college sports spirit culture,for reference only.
作者
杜振兴
DU Zhenxing(Boda College of Jilin Normal University,Siping,Jilin Province,136000 China)
出处
《当代体育科技》
2021年第31期227-229,共3页
Contemporary Sports Technology
基金
吉林师范大学博达学院一般课题(项目名称:体育精神与大学生思政教育融合,推动四平体育强市建设,项目编号:SPSK21113)。
关键词
新媒体背景
高校
体育精神
文化传播
New media background
Colleges and universities
Sports spirit
Cultural communication