摘要
目的赣傩面具文化是中国传统文化一颗璀璨的明珠,探索赣傩面具文化因子在文创产品中的应用策略。方法将赣傩面具文化因子引入文创产品的设计范畴,拓宽赣傩面具文化在文创产品设计中的应用范围。通过分析赣傩面具文化因子与文创产品设计的关系及结合方法,阐述赣傩面具文化因子的构成元素,提炼其在形态基因、色彩基因、纹样基因和语义因子等方面的突出特点,寻找文化基因的传播方式和提取模式,构建其在文创产品设计中的新模式。结论将赣傩面具文化因子与文创产品设计结合,既突出了赣傩面具文创产品的独特性,也提升了其文化附加值,更彰显了赣傩面具文化传承的意义与当代价值。
Gannuo mask culture is a bright pearl of Chinese traditional culture,and this paper aims to explore the application strategy of gannuo mask cultural factors in cultural and creative products.The cultural factors of gannuo mask were introduced into the design category of cultural and creative products,and the application scope of gannuo mask culture in cultural and creative product design was broadened.By analyzing the relationship between the cultural factors of gannuo mask and the design of cultural and creative products,this paper expounded the constituent elements of cultural factors of gannuo mask,refined its outstanding characteristics in the aspects of morphological gene,color gene,pattern gene and semantic factor,sought for the transmission mode and extraction mode of cultural gene,and constructed its new mode in cultural and creative product design.The combination of cultural factors of gannuo mask and cultural and creative product design not only highlights the uniqueness of gannuo mask cultural and creative products,but also enhances its cultural added value,and highlights the significance and contemporary value of cultural heritage of gannuo mask.
作者
赵勤
回璇
ZHAO Qin;HUI Xuan(Jiangxi Science and Technology Normal University,Nanchang 330038,China)
出处
《包装工程》
CAS
北大核心
2021年第24期272-278,285,共8页
Packaging Engineering
基金
江西省社会“十三五”(2019年)科学规划项目(19YS21)。
关键词
赣傩面具文化
设计因子
文化创意产品
gannuo mask culture
design factors
cultural and creative products
