摘要
在快节奏的社会生活中,智媒体时代的移动端社交游戏活动成了不少青年人维系情感的一种方式,并发展成网络交友空间之虚拟共同体。分析青年人的社交动机,探究网络社交虚拟共同体形成特征,认为带有强烈社交属性的移动端游戏社交活动影响着当代青年群体的价值观形成。借鉴"使用与满足"理论(UGT),通过问卷调查与定量分析,发现移动端社交游戏不仅满足了青年人的娱乐需求,也让他们在交往活动中建立多元化的社交虚拟共同体。应加强社交网络虚拟共同体的法制建设,优化传播路径,净化网络空间,提升虚拟共同体社群的媒介素养,以文化建设引领青年社群,促进社会主义核心价值观形成。
In fast-paced social life, social games on mobile terminals in the era of intelligent media have become an important way for many young people to sustain friendships with friends and have developed into a virtual community of online friendship space. By analyzing the social motivations of young people and exploring the formation characteristics of online social virtual communities, the paper concluded that social actions of mobile terminal games with strong social attributes affect the formation of values of contemporary youth groups. Drawing on the theory of "Use and Satisfaction"(UGT), through questionnaire survey and quantitative analysis, it found that mobile social games meet the entertainment needs of young people and enable them to establish a diversified social virtual community in communication activities. It proposed to strengthen the legal system construction of social network virtual community, optimize communication path and purify the network space of virtual community. Furthermore, it suggested leading the youth community with cultural construction and guiding the formation of core socialist values with cultural construction.
作者
夏文锴
XIA Wenkai(Department of Media Art,Fuzhou University of Technology,Fuzhou 350506,China)
出处
《福建商学院学报》
2021年第5期65-70,共6页
Journal of Fujian Business University
基金
2021年度福建省中青年教师教育科研项目(社科类)一般项目“中国5G时代媒体与文化产业融合发展研究”(JAS21445)。
关键词
智媒时代
青年社交媒介
虚拟共同体
社群特征
age of intelligence media
youth-based social media
virtual community
community characteristics
