摘要
我国制造业企业通过数字化转型提升企业的经营水平是大势所趋,其主要路径有智能制造、数字营销、业财融合等模式。在数字化转型过程中,企业要针对缺乏转型资金与数字化人才等方面的问题,提出内部的应对策略和外部环境的保障需求,还应完善数字化人才培养体系,职能部门提供相应的政策扶持。
Chinese manufacturing companies is becoming fashionable to improve their business levels through digital transformation.Its main paths include intelligent manufacturing,digital marketing,and business-finance integration.In the process of digital enterprise transformation,In view of the lack of transformation funds and digital talents and soon,It puts forward the internal coping strategies and the guarantee requirements of the external environment.functional departments should.At the same time,the government should improve the digital talent training system and provide certain policy support.
作者
张广禹
孙毓希
李喜云
ZHANG Guang-yu;SUN Yu-xi;LI Xi-yun(School of Economics and Management Qiqihaer University)
出处
《齐齐哈尔大学学报（哲学社会科学版）》
2022年第6期56-59,共4页
Journal of Qiqihar University(Philosophy & Social Science Edition)
基金
齐齐哈尔市社科基金项目(QSX2021-14YB)。
关键词
制造业
智能制造
数字营销
业财融合
Manufacturing
Intelligent production
Digital marketing
Business-finance integration
