摘要
中国的传统吉祥图案源自于生活并且反映了人们的吉祥追求、风俗习惯、文化面貌和审美情趣等等,是人民群众喜闻乐见的图像形式。近几年来,随着国潮文化的不断流行,富含传统文化特色的产品受到了消费者的广泛追捧,结合了潮流与玩具设计的“潮玩”一词逐渐走入人们的视野。本文从取材提炼、取形呈现、取意融合这三方面的应用方向展开分析,探索了传统吉祥图案与潮玩设计的融合与发展路径,旨在通过引起年轻一代消费者的精神共鸣,发扬中国传统文化。
Traditional Chinese auspicious patterns originate from people’s daily life and reflect the people’s auspicious pursuits, customs, cultural features and aesthetic tastes, etc. In recent years, with the continuous popularity of the “China Chic” culture, products rich in traditional cultural characteristics have been widely sought after by consumers. Meanwhile, the word “fashion toy”, which combines fashion and toy design, has gradually become popular among young people. By analyzing the application directions of materials, forms and integrating ideas, this paper explores the integration and development path of traditional auspicious patterns and fashion toy designs.
出处
《包装与设计》
2022年第3期112-113,共2页
Package & Design
关键词
传统文化
吉祥图案
潮玩设计
融合创新
traditional culture
auspicious patterns
fashion toy design
integration and innovation