摘要
[目的/意义]研究结果对发展传播信息学的理论、完善传播信息学的研究方法与内容、促进传播领域知识发现等具有重要意义。[方法/过程]传播信息学是传播大数据范式下开展信息传播规律分析与研究的新领域。从理论建构、技术方法、研究内容、发展的关键问题与措施4个角度,对传播信息学进行全面介绍、阐释和研究。首先,从传播信息学的产生背景论起,对传播信息学进行概念界定和内涵辨析,并梳理其发展脉络。其次,从数据采集、数据存储、数据处理、数据分析与知识发现等角度论述传播信息学的技术方法。再次,基于传播学"5W"框架,围绕传播者、传播内容、传播渠道、传播对象、传播效果等方面对其研究内容进行论述。最后,提出传播信息学发展的关键问题与努力方向。[结果/结论]未来传播信息学的发展应推动传播大数据的合作与共享,优化传播大数据分析的技术与方法,强化虚假信息传播与舆论控制问题研究,构建用户隐私及其伦理的规范机制,注重综合性研究人才的培养。
[Purpose/Significance]This study is of great significance for developing the theory of communication informatics,improving the research methods and contents of communication informatics,and promoting knowledge discovery in the field of communication.[Method/Process]Communication informatics is a new field of analysis and research of information communication laws under the paradigm of communication big data.This paper comprehensively introduced,interpreted and studied communication informatics from four perspectives:theoretical construction,technical methods,research contents,key issues and suggestions for its development.First of all,starting from the background of communication informatics,it defined and analyzed the concept of communication informatics,and sorted out its development path.Secondly,the technical methods of communication informatics were discussed from the perspectives of data collection,data storage,data processing,data analysis and knowledge discovery.Thirdly,based on the"5W"framework of communication,the research content was discussed in terms of communicators,communication contents,communication channels,communication objects,and communication effects.Finally,the key issues and directions for the development of communication informatics were proposed.[Result/Conclusion]The development of communication informatics in the future should promote the cooperation and sharing of communication big data,optimize the technology and methods of communication big data analysis,strengthen the research on the dissemination of false information and public opinion control,build a normative mechanism for user privacy and ethics and focus on the cultivation of comprehensive research talents.
作者
陈秀娟
张志强
Chen Xiujuan;Zhang Zhiqiang(School of Journalism and Communication,Nanjing Normal University,Nanjing 210097;Chengdu Library and Information Center,Chinese Academy of Sciences,Chengdu 610299;Department of Library,Information and Archives Management,School of Economics and Management,University of Chinese Academy of Science,Beijing 100049)
出处
《图书情报工作》
CSSCI
北大核心
2022年第21期120-131,共12页
Library and Information Service
基金
国家社会科学基金重点项目"面向领域知识发现的学科信息学理论与应用研究"(项目编号:17ATQ008)研究成果之一。
关键词
传播信息学
传播学
信息科学
学科信息学
communication informatics
communication science
information science
subject informatics