摘要
新冠疫情下,移动图书馆让数据交互从“馆间”转向“指尖”成为可能。结合I-S模型和S-O-R模型设计量表,对2424名读者展开调查,并在此基础上,利用结构方程模型分析新冠疫情下移动图书馆读者使用情况及其影响因素。研究发现,尽管新冠疫情下实体图书馆的物理空间经常关闭,但是读者对移动图书馆的使用意愿并没有提升;感知品牌形象、电子口碑、感知服务质量是影响读者使用移动图书馆的主要因素。
Mobile libraries have made it possible to move data interactions from “ between libraries” to “ at your fingertips” in the context of the New Epidemic. Although much research has been done on the possible value of mobile libraries, there is a lack of analysis on the willingness of patrons to use them and the factors influencing their use in the epidemic. Based on a combination of the I-S model and the S-O-R model, a scale of 37 observed variables was designed to analyse reader use of the mobile library app and its influencing factors under the new coronavirus epidemic, based on a survey of 2424 readers. The study shows that patrons’ willingness to use mobile libraries did not increase despite the frequent closure of physical spaces in physical libraries under the new coronavirus epidemic. Using structural equation modelling, the study concludes that perceived brand image, electronic word of mouth, and perceived service quality were the main factors influencing patrons’ use of mobile libraries, which reveals new academic clues for further optimizing mobile library design and services in current libraries in China.
作者
付超
FU Chao(Fuxin Library,Fuxin123099,China)
出处
《大学图书情报学刊》
2023年第1期71-81,共11页
Journal of Academic Library and Information Science
