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菏泽市芍药鲜切花发展SWOT分析及对策研究 被引量:3

SWOT and Countermeasure Research on the Development of Chinese Herbaceous Peony Fresh Cut Flowers in Heze
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摘要 针对菏泽芍药鲜切花发展状况,运用SWOT方法对芍药鲜切花产业发展的优势、劣势、机遇和威胁进行深入分析,结合实际情况,在种植结构、设施农业、物流配送、建立交易中心、强化技术支撑、做好市场引导等方面提出了菏泽市芍药鲜切花发展的对策和建议。 For the development of fresh cut flowers of Heze Peony, SWOT method was used to deeply analyze the advantages, disadvantages, opportunities and threats of the development of the peony fresh cut flower industry. Combined with the actual situation, the countermeasures and suggestions for the development of Heze peony fresh cut flowers are put forward in the aspects of planting structure, facility agriculture, logistics distribution, establishment of trading center, strengthening technical support and market guidance.
作者 梁栋 唐悦 郭振国 孙振亚 刘泉 刘天裕 LIANG Dong;TANG Yue;GUO Zhenguo;SUN Zhenya;LIU Quan;LIU Tianyu(Heze Peony Development Service Center,Heze 274000,China;Forestry Bureau of Heze,Heze 274000,China)
出处 《特产研究》 2023年第1期180-182,190,共4页 Special Wild Economic Animal and Plant Research
关键词 芍药鲜切花 SWOT分析 对策建议 peony fresh cut flowers SWOT analysis countermeasures and suggestions
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