摘要
侗族木构营造技艺是民族文化的瑰宝,是建筑技术与装饰艺术的集中体现。受现代文明冲击,作为传统手工艺的营造技艺面临着“传承渠道狭窄、传承观念弱化”等困境。因此,文章旨在运用象征符号的理论与方法,将侗族木构技艺应用于文创产品设计中,拓宽其“推广渠道”,增加其“传承路径”。首先以侗族鼓楼建筑为物质载体,基于象征符号理论,解析其物质层、行为层、精神层含义;然后对鼓楼的造型特征及背后所蕴含的少数民族特色文化内涵进行凝炼提取,并结合营造技艺,构建侗族鼓楼符号模型;最后结合KANO模型、SPSS等工具对消费者喜好、需求展开调查与分析,运用象征符号学方法完成侗族木构建筑文创产品设计。使受众者在使用产品的过程中认识、了解、学习营造技艺,为少数民族优秀传统文化的可持续发展提供理论及实践支撑。
The construction skill of the Dong Nationality’s wooden construction is the treasure of national culture and the concentrated embodiment of architectural technology and decorative art.Under the impact of modern civilization,as a traditional handicraft,construction skills are confronted with such obstacles as“narrow inheritance channels and weakening inheritance concepts”.Therefore,the article aims to apply the theory and method of symbolic symbols to the design of cultural and creative products,broaden their“promotion channels”and increase their“inheritance path”.Above all,the paper takes the Dong Drum-tower building as the material carrier and,based on the symbolic symbol theory,analyzes the meaning of its material layer,behavioral layer,and spiritual layer;Afterwards,the modeling characteristics of the drum-tower and the cultural connotation of the ethnic minorities behind it are condensed and extracted,and,integrated with the construction skills,the symbol model of the Dong drum-tower is constructed;Finally,the KANO model,SPSS,and other tools are used to investigate and analyze consumers’preferences and requirements,and symbolic semiotics is used to complete the design of Dong wooden architecture cultural and creative products.It enables the audience to perceive,grasp,and learn the skills of building in the process of using products,and provides theoretical and practical support for the sustainable development of excellent traditional culture among ethnic minorities.
作者
刘涛
赵冰洁
Liu Tao;Zhao Bingjie
出处
《家具与室内装饰》
北大核心
2023年第3期43-49,共7页
Furniture & Interior Design
基金
2017年国家社科基金-艺术学一般项目(17BG130)
2017年广西文科中心项目-科学研究工程-海上丝绸之路文化研究院课题(F-2911-16-000006)
2020年广西壮族自治区人文社科中心广西师范大学珠江-西江经济带发展研究院研究生创新项目成果(ZX2020085)。
