摘要
乳山市地理位置优越,历史文化底蕴深厚,具有十分广阔的发展前景。然而,目前乳山市的乡村旅游和农村电商还处于初级发展阶段。当今时代,数字经济已成为拉动经济增长的强大动力。文章以大数据为背景,以乳山市乡村旅游和农村电商发展为研究对象,探寻了乳山市乡村旅游与农村电商融合发展的新路径,以期对乳山市实施乡村振兴战略提供理论和实践参考。
Rushan City has a superior geographical location,profound historical and cultural heritage,and a very broad development prospect.However,rural tourism and rural e-commerce in Rushan City are still in the initial stage of development.In today's era,the digital economy has become a powerful driving force for economic growth.Taking big data as the background,and the development of rural tourism and rural e-commerce in Rushan City as the research object,this paper explores a new path for the integrated development of rural tourism and rural e-commerce in Rushan Cit%in order to provide theoretical and practical reference for the implementation of rural revitalization strategy in Rushan City.
作者
宋一诺
Song Yinuo(Shandong Vocational University of Foreign Affairs,Weihai,Shandong,264504)
出处
《广东蚕业》
2023年第3期112-115,共4页
Guangdong Sericulture
基金
校级课题“大数据背景下‘乡村旅游’+‘农村电商’的融合发展路径研究——以乳山为例”(2022YB05)。
关键词
大数据
乡村旅游
农村电商
融合发展
Big Data
Rural Tourism
Rural E-commerce
Integrated Development