摘要
AI换脸技术的出现活跃了短视频创作,短视频平台的AI换脸视频大致分为“存在原视频作为换脸基础的换脸视频”和“不存在原视频作为换脸基础的换脸视频”两类,前者主要涉及版权侵权问题,后者主要涉及人格权侵权问题。AI换脸短视频领域侵权风险治理规则主要依靠著作权法和民法典的有关规定。展望未来,AI换脸应用在短视频传播领域的治理需要在创作自由与私权保护之间寻求平衡。AI换脸技术应用管理和内容标识管理是消解深度合成技术隐匿性的有效方式。同时,关注平台“侵权者”和“治理者”双重角色是解决短视频领域久治不愈的症结所在。
The emergence of AI face-swapping technology has enlivened short video creation,and AI faceswapping videos on short video platforms are roughly divided into two categories:“face-swapping videos with the original video as the basis”and“face-swapping videos without the original video as the basis”.The former mainly involves copyright infringement,while the latter mainly involves the infringement of personality rights.And the governance rules of infringement risks in the field of AI face-swapping short videos mainly rely on the relevant provisions of copyright law and civil code.In the future,the governance of AI face-swapping applications in the field of short video dissemination needs to seek a balance between the freedom of creation and the protection of private rights.The management of AI face changing technology application and of content identification are effective ways to dissolve the hidden nature of in-depth synthesized technology;at the same time,focusing on the dual roles of platform“infringers”and“governors”is the key to solve the long-standing problems in the field of short videos.
作者
张惠彬
侯仰瑶
ZHANG Huibin;HOU Yangyao(Research Institute of Intellectual Property,Southwest University of Political Science and Law,Chongqing 401120,China;Shenzhen Research Institute of Big Data,Shenzhen 518000,China)
出处
《北京科技大学学报（社会科学版）》
2024年第1期124-132,共9页
Journal of University of Science and Technology Beijing(Social Sciences Edition)
基金
重庆市教委科技项目重点项目“人工智能武器风险评估和防范规则研究”(编号:KJZD-K202200301)
重庆市教委科学技术研究项目“数字经济时代算法推荐技术的风险识别与规范进路”(编号:KJQN202200302)。
关键词
AI换脸
技术管理
内容管理
标识管理
平台双重角色
AI face replacement
technology management
content management
logo management
dual roles of platform
