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寓善于闲:公益组织对川西平原乡村的本土化适应

Integrating public welfare into leisure:Localization adaptation of public welfare organizations to rural areas in the Western Sichuan Plain
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摘要 尊重地方特色,对乡村进行本土化适应,关乎公益组织在乡村的可持续运行。城乡交融背景下,川西平原乡村充满休闲底蕴的景观环境、民众心态和活动资源,为公益组织的本土化适应提供了文化基础。基于对川西平原Q村的调查研究,指出互惠型的公益理念、生活化的公益场景、商业式的公益资助,可成为公益组织与民众休闲生活相结合的本土化适应路径。充分发挥公益组织对村民自身成长和乡村有效治理的促进作用,成为其深度参与乡村全面振兴的新方向。 Respecting local characteristics and adapting to rural localization are crucial for the sustainable operation of public welfare organizations in rural areas.In the context of urban-rural integration,the landscape environment,public mentality,and activity resources of rural areas in the Westerm Sichuan Plain are full of leisure heritage,providing a cultural foundation for the localization and adaptation of public welfare organizations.Based on the investigation and research of Q Village in the Western Sichuan Plain,it is pointed out that the concept of mutual benefit,lifestyle oriented public welfare scenarios,and commercial public welfare funding can become a localized adaptation path for the combination of public welfare organizations and people's leisure life.Fully leveraging the role of public welfare organizations in promoting the growth of villagers and effective rural governance has become a new direction for their deep participation in the comprehensive revitalization of rural areas.
作者 郑硕夫 ZHENG Shuofu(Sichuan Tourism University,School of Marxism,Chengdu Sichuan 610100,China)
出处 《未来与发展》 2024年第1期103-108,共6页 Future and Development
基金 成都市哲学社会科学研究基地特大城市精细化治理研究基地项目“成都城郊社区再组织化研究”(TD2023Z21) 四川旅游学院“学习贯彻党的二十大精神”专项项目“基于文化认同的乡村共富机制研究”(2022JSZX03)研究成果。
关键词 公益组织 乡村 川西平原 休闲文化 本土化 public welfare organizations rural areas the West Sichuan Plain leisure culture localization
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