摘要
【目的】基于黄河上、中、下游三区段划分,从文化场景演化和游客感知的双视角,解析黄河流域旅游文化空间的场景表征与文化本底内涵的市场化认知,对空间生产优化和产业差异化发展具有指导意义。【方法】本文嵌合场景理论和空间生产理论,建构出“感知空间场景—构想空间场景—交互空间场景”的递进式认知框架,采用评价文本预编码的方式提炼场景认知的二级维度,通过机器学习算法和组态分析工具,挖掘黄河旅游文化场景差异化的区段特征和动态化的生产机理。【结果】(1)三区段的感知空间场景呈现出统一的共性特征,其中,自然生态场景感知显著一致。而构想空间场景与交互空间场景呈现多元化、叠加式分布。上游构想空间场景表征为奇特性与娱乐性,主要以产品差异体验为交互反馈;中游构想空间场景表征为知识性,主要以文化原真体验为交互反馈;下游构想空间场景表征为休闲性,主要以服务品质体验和生态环境体验为交互反馈。(2)三区段旅游文化空间生产处于不同的演化发展阶段。上游处于感知空间生产阶段,对构想空间的延伸、交互空间的构建相对缺失;中游处于构想空间生产阶段,尚未脱离对物质资源的依赖;下游处于交互空间生产阶段,倾向于自然生态和休闲性场景并重的生产机理。【结论】黄河旅游文化空间是一个多层次、多维度的文化复合体,各区段聚合为强认同性和归趋性的文化体系。为此,提出不同区段内部应着力挖掘特色文化资源,推动适地性的文化品牌建设,探索差异化的空间发展路径与驱动机制。
[Objective]Based on the division of the upper,middle,and lower reaches of the Yellow River,this study analyzed the scene representation of the Yellow River tourism cultural space and the market-oriented cognition of the cultural background connotation from the dual perspectives of cultural scene evolution and tourist perception,which has guiding significance for the optimization of space production and the differentiation of industrial development.[Methods]This study combined the scene theory and space production theory to construct a progressive cognitive framework of perceptual space scene-conceptual space scene-interactive space scene.The secondlevel dimension of scene cognition was refined by evaluating text precoding.Machine learning algorithms and configuration analysis tools were used to explore the differentiated section characteristics and dynamic production mechanism of the Yellow River tourism cultural space scenes.[Results](1)The material perceptual space scenes of the three sections showed a unified common feature,and the perception of natural ecological scenes was consistently significant.The conceptual space scene and the interactive space scene present a diversified and superimposed distribution.The upstream conceptual space scene is characterized by uniqueness and entertainment value,mainly with product difference experience as the main interactive feedback.The midstream conceptual space scene is characterized by knowledge value,mainly with cultural authenticity experience as the main interactive feedback.The downstream conceptual space scene is characterized by leisure value,mainly taking service quality experience and ecological environment experience as interactive feedback.(2)The production of cultural space in the three sections is in different stages of evolution and development.The upstream is in the stage of perceptual space production,and the extension of conceptual space and the construction of the interactive space are relatively lacking.The middle reaches are in the stage of conceptual space production,which has not yet broken away from the dependence on material resources.The downstream is in the stage of interactive space production,which tends to focus on the production of natural ecological and leisure scene.[Conclusion]The Yellow River tourism cultural space is a multi-level and multi-dimensional cultural complex.Each section is aggregated into a cultural system with strong identity and orientation.Here,it is proposed that different sections should focus on excavating characteristic cultural resources,promoting the construction of local cultural brands,and exploring differentiated spatial development paths and driving mechanisms.
作者
秦晓楠
杜雪婷
王兴康
王悦
QIN Xiaonan;DU Xueting;WANG Xingkang;WANG Yue(School of Management,Ocean University of China,Qingdao 266100,China;Business School,Shandong Normal University,Jinan 250014,China;Engineering School,Zhejiang Normal University,Jinhua 321004,China)
出处
《资源科学》
CSSCI
CSCD
北大核心
2023年第12期2400-2413,共14页
Resources Science
基金
国家社会科学基金重点项目(23ATY005)
国家自然科学基金青年项目(41901169)
山东省自然科学基金项目(ZR2019BG001)。
关键词
旅游文化
空间场景
空间生产
机器学习
组态分析
黄河
tourism culture
space scene
space production
machine learning
configuration analysis
Yellow River
