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议程设置视域下网络意识形态领导权面临的挑战与对策研究

Challenges and Countermeasures for the Leadership of Online Ideological Discourse under the Perspective of Agenda Setting
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摘要 网络意识形态的发展有着现实的社会基础,社会发展变化在一定程度上催生民粹主义、历史虚无主义、无政府主义等社会思潮在网络空间集聚,这是议程设置的思想前提。网络主体利用网络进行议程设置,增强其话语叙事能力、激发网络群体极化、消解传统权威,影响着网络空间意识形态领导权。增强网络意识形态领导权,需要弘扬党的思想政治工作优良传统并在实践中守正创新;在巩固宣传文化主阵地中进行社会主义核心价值观培育,不断增强网络思想政治工作的主动性;在弘扬网络空间正义中增强政治引领,不断巩固网络空间的主权意识;在以议程规制议程中不断强化网络空间的治理水平。 The development of online ideological discourse has a tangible social foundation.To some extent,social changes have spawed the convergence of social trends such as populism,historical nihilism,and anarchism within cyberspace,which serve as the ideological premise for agenda setting.Online actors utilize the internet to set agendas,enhancing their narrative capabilities,stimulating polarization among online groups,and undermining traditional authorities,which impacts the leadership in ideological discourse within cyberspace.Strengthening the leadership in online ideological discourse,it is necessary to promote the Party's fine traditions in ideological and political work and to innovate within these traditions in practice;to cultivate socialist core values within the main front of propaganda and culture,continuously enhancing the proactivity of ideological and political work online;to lead with political integrity in cyberspace,constantly reinforcing the sense of sovereignty over the digital realm;and to continuously improve the governance level of cyberspace through regulated agenda-setting.
作者 郭文芬 GUO Wen-fen(School of Marxism,Fujian Polytechnic of information technology,Fuzhou,Fujian 350007,China)
出处 《齐齐哈尔大学学报(哲学社会科学版)》 2024年第4期47-52,共6页 Journal of Qiqihar University(Philosophy & Social Science Edition)
基金 2023-2024年度福建省高校以马克思主义为指导的哲学社会科学学科基础理论研究重点项目:“后真相”谱系化对网络意识形态领导权的挑战与对策研究(FJ2024MGCA013)。
关键词 议程设置 意识形态领导权 话语建构 政治引领 Agenda Setting Ideological Leadership Discourse Construction Political Guidance
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