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杭州纺织服装产业的技术创新和市场创新研究

Research on technological innovation and market innovation of the textile and garment industry in Hangzhou
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摘要 技术创新与市场创新对产业发展具有关键作用,是形成新增长点、提升竞争力的核心动力。在高质量发展背景下,杭州纺织服装产业亟需通过这两大创新路径实现产业的深刻转型与升级。文章通过采用区位熵分析法,从技术创新与市场创新两个维度出发,结合规上工业企业数据与主要经济指标进行多维度剖析,全面揭示了产业创新发展的现状及其深层次问题。研究发现,杭州纺织服装产业中三大行业存在明显的差异,均面临创新发展多重压力,特别是在技术创新与市场创新层面存在显著的挑战与制约因素。鉴于此,文章提出了加强人才培养、数字赋能、深化技术创新,以及扩大集群效应和积极拓展市场等建议,旨在推动杭州及周边地区纺织服装产业转型升级,实现创新发展,提升竞争力。 This paper aims to discuss the current situation of innovation and development of Hangzhou textile and garment industry under the new business model,and analyze the challenges it faces.Based on the two perspectives of technological innovation and market innovation,the article makes an in-depth analysis of the current situation of innovation and development of Hangzhou textile and garment industry by using key production statistics and major economic indicators and other data sources.The first is the quantitative evaluation of the development scale of Hangzhou textile and garment industry by the method of location entropy.The analysis shows that the textile and chemical fiber industries in Hangzhou have significant advantages such as a high degree of specialization,rapid development and strong competitiveness,while the textile and apparel industry has certain comparative advantages.The second is using multi-dimensional,multi-level and wide-ranging methods,including key production data and economic indicators,to deeply study the innovation and development status of Hangzhou textile and garment industry from the perspective of technological innovation and market innovation.The results show that although some achievements have been made in the construction of technological innovation and market innovation,there are still major challenges,such as insufficient technological innovation and market influence.To address these challenges,this paper proposes the following solutions and development suggestions.First of all,from the perspective of technological innovation,this paper puts forward some suggestions to strengthen personnel training,enhance digital and technical level,strengthen technological and product innovation,seek market opportunities,expand the cluster effect,improve production efficiency,reduce costs and improve quality.Secondly,from the perspective of market,the article puts forward the suggestion of using cross-border production to expand the international market,enhance innovation ability for service-oriented development,and develop in the direction of greening to ensure sustainable development.In the future,Hangzhou textile and garment industry can further expand the cluster effect,improve production efficiency,reduce costs,and improve quality.At the same time,technological innovation and market innovation should be strengthened,and product innovation and brand building should be promoted to adapt to the new market environment and social needs.The strategies proposed in this paper to promote innovative development in the textile and garment industry provide valuable insights for decision-makers and practitioners,as well as for the sustainable development of related industries.
作者 陈晓芬 CHEN Xiaofen(School of Design and Fashion,Zhejiang University of Science&Technology,Hangzhou 310023,China)
出处 《丝绸》 CAS CSCD 北大核心 2024年第10期100-106,共7页 Journal of Silk
基金 杭州市经济和信息化局资助项目(KJ-2022-240)。
关键词 杭州 纺织服装产业 创新发展 技术创新 市场创新 Hangzhou textile and garment industry innovation and development technological innovation market innovation
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