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地方特色文化产业的创新发展策略研究

Research on the Innovative Development Strategy of Local Characteristic Cultural Industry
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摘要 地方特色文化产业作为传承和弘扬地域文化的重要载体,对于促进地方经济发展和文化多样性具有不可替代的价值。然而,在创新发展的过程中,这些文化产业面临着资金不足、专业人才缺乏、传统文化与现代市场需求对接不畅及与其他产业融合程度不高等难题。为应对这些挑战,该文提出了一系列创新发展策略。首先,政府加大政策扶持力度和资金投入,改善融资环境,以缓解资金短缺问题;其次,通过培养和引进专业人才,提升产业的创新能力和竞争力;再次,深化文化内涵,创新产品与服务,使之更贴合现代市场需求;最后,推动文化产业与其他行业的融合,如旅游业,以拓展市场空间,实现跨行业协同发展。 Local characteristic cultural industries,as important carriers for inheriting and promoting regional culture,have irreplaceable value in promoting local economic development and cultural diversity.However,in the process of innovative development,these industries face challenges such as insufficient funding,lack of professional talent,poor connection between traditional culture and modern market demands,and inadequate integration with other industries.To address these challenges,this paper proposes a series of innovative development strategies.Firstly,it is recommended that the government increase policy support and financial investment,improve the financing environment,and alleviate the issue of funding shortages.Secondly,by cultivating and introducing professional talent,the innovative capability and competitiveness of the industries can be enhanced.Thirdly,deepening cultural connotation and innovating products and services to better align with modern market demands are essential.Finally,promoting the integration of cultural industries with other sectors,such as tourism,can expand market space and achieve cross-industry collaborative development.
作者 梁蕊 LIANG Rui(Shanxi Vocational University of Engineering Science and Technology,Jinzhong Shanxi,030619,China)
出处 《文化创新比较研究》 2024年第26期118-121,共4页 Comparative Study of Cultural Innovation
关键词 地方特色文化产业 创新发展 政策扶持 资金投入 人才培养 跨行业融合 Local characteristic cultural industry Innovative development Policy support Financial investment Talent training Cross-industry integration
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