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主持人撰词写稿的语言功力

On the Writing Competence of an Anchor
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摘要 撰词写稿,是主持人为节目而撰写播讲稿,是主持人重要的语言功力之一。通过述评生动的撰词写稿实例,作者认为节目主持人撰稿词的艺术功能是:能奠定节目基调,以其贯通全程;营造节目气氛,凸显主持个性,体现节目风格,预设美的意境;精心安排节目的起承转合,构思节目的亮点,为节目出彩埋下伏笔;兼顾受众,以收到雅俗共赏、老少咸宜的效果。 Writing scripts for programs is considered one of the crucial language competences of an anchor.It is believed that an excellent script of the anchor,by vivid narration and proper discussion,is able to establish the basic tone that penetrate the whole program,to create a harmonious atmosphere for the program and highlight its unique features and styles,to preset a beautiful image,to plan for the coherence,cohesiveness,and the highlight of program,in order that the program will prevail against other programs in terms of quality and popularity among audience of all ages and tastes.
作者 谈晓明
出处 《井冈山大学学报(社会科学版)》 2009年第6期64-66,69,共4页 Journal of Jinggangshan University(Social Sciences)
关键词 节目主持人 撰词写稿 播讲稿 语言功力 anchor wring program script language competence
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