摘要
伴随高等教育体制改革的深入和发展以及社会多元文化背景的影响,高校辅导员的职业倦怠现象已很普遍。就辅导员自身而言,职业倦怠现象表现为角色定位模糊、职业能力不强、职业核心价值不突出、职业目标错位等方面。本文基于职业品牌理论来改善高校辅导员的职业倦怠。
With the deepening of the reform of higher education system and social development and the influence of the multicul-tural background, the career burnout phenomenon of college counselor is very common. As counselor itself, job burnout phe-nomenon for the performance of the role of fuzzy, professional a-bility is not strong, professional core value was not prominent, career goal dislocation, etc. The text is based on the professional brand theory to improve college counselor career burnout.
出处
《科教文汇》
2013年第1期185-185,196,共2页
Journal of Science and Education
关键词
高校辅导员
职业倦怠
职业品牌
college counselors
job burnout
professional brand
