摘要
基于RMP模式,对运城市体育旅游的现状进行研究,明确运城市体育旅游的定位,发展差异化旅游,形成以关公文化和盐池文化产品为龙头,带动山体、水体等自然类产品的发展,从而满足市场多样化需求。
Based on the model of RMP theory, this article studies the current situation of sports tourism of Yuncheng City, clears the position of sports tourism, that is to develop differentiated tourism, in order to form the pattern leaded by the culture of'Guan Gong'and'Yan chi', and bring forward the development of natural products, so as to meet the demands of market diversification.
出处
《辽宁体育科技》
2016年第3期1-4,共4页
Liaoning Sport Science and Technology
基金
山西省人文社科河东文化研究中心科研项目(项目编号:HY-2014004)
河东文化研究中心科研项目(项目编号:HY-2012008)
运城学院院级课题(课题编号:XK-2015010)
关键词
运城市
体育旅游
RMP
实证研究
Yuncheng City
sports tourism
RMP
empirical study