摘要
今天中国足球的成果 ,是与其市场化分不开的 ,今后中国足球的发展 ,是与其市场化趋势相联系的。中国足球市场化的宏观前提 ,是市场经济体制的确立和发展 ;其微观前提 ,是中国足球的职业化、产业化、商品化。足球市场化有自身的特点 ,足球市场的运行是“无烟工业”、“朝阳工业” ,有强大的生命力和巨大的冲击波。足球市场化的内涵是足球资源的配置、足球要素的竞争、足球市场的运行和管理。足球市场化的发展有其必要条件和基本趋势。
The outcome of soccer in our country is close related to the market.In future the development of Chinese soccer is also connected with the trend of the market.The microscopic premise about soccer market in China is the foundation and development of its marketing constitution;and its microscopic premise is the vocation,estate,commerce of the Chinese soccer.The market of soccer has its own characterization.Its use may induce great vitality and gigantic impact.The soccer market includes the configuration of soccer resourse,the competition of soccer element,using and management of soccer market.The development of soccer market has its necessary conditions and basic tendency.
出处
《广州体育学院学报》
北大核心
2002年第1期15-17,共3页
Journal of Guangzhou Sport University
关键词
中国
足球市场化
足球资源
活动主体
发展趋势
经济体制
soccer market
soccer resourse
active main body of soccer market
development of soccer market
