In October 2014,the State Council of the People’s Republic of China promulgated Opinions on Accelerating the Development of Sports Industry and Promoting Sports Consumption,significant changes have taken place in Ch...In October 2014,the State Council of the People’s Republic of China promulgated Opinions on Accelerating the Development of Sports Industry and Promoting Sports Consumption,significant changes have taken place in China’s economy and society which have moved into a new stage of high-quality development.The Chinese government has raised requirements for development with higher quality,satisfying the people’s new consumption concepts and the aspirations of people to live a better life and promoting the integration of digital technology,smart technology and conventional industries.Such requirements have also created a new environment and new conditions for the development of the sports industry.This paper summarizes“eight new changes”in the development environment that China’s sports industry has undergone over the last five years,including development concepts,development levels,urbanization,the aging population,technology applications,strategic investors,media broadcasters and educational concepts.This paper also analyses“four new challenges”including the emergence of new sports events,the emergence of multicomponent entertainment programs,the decline of professionalism and concentration,and the constraint of total consumption time.This paper also proposes“three new ideas”to deal with such changes and challenges through continuous innovation,acceptance of new sports forms,and a better role played by the government.Making all such aspects right,the Chinese sports industry will be able to realize sustainable and rapid development allowing China to become a leader in the sports industry in the near future.展开更多
Recent released Chinese Ski Industry White Paper by Asian International Trade Show for Sporting Equipements and Fashion(ISPO)pointed out that ski industry in China received customers of 12.5 million person times in 20...Recent released Chinese Ski Industry White Paper by Asian International Trade Show for Sporting Equipements and Fashion(ISPO)pointed out that ski industry in China received customers of 12.5 million person times in 2015,and many ski resorts had more than200,000 vistors.Zhao Yinggang,展开更多
Owing to the specific qualities,the main spectator sports business is susceptible to the ongoing pandemic.The sports sector is reliant on high-level sporting tournaments that need a lot of manpower to run.The signific...Owing to the specific qualities,the main spectator sports business is susceptible to the ongoing pandemic.The sports sector is reliant on high-level sporting tournaments that need a lot of manpower to run.The significance of the core product is inextricably linked to a variety of ancillary entertainment elements that have been meticulously created to draw in a large number of attendees or spectators.The value of entertainment at issue in the sports industry is primarily created by two sources:athletic events on-field and event components and accessories.The paper examines the state of sports following the pandemic,recovery options,and the future of sports,as well as the numerous effects and difficulties that have occurred as a result of COVID-19-induced developments in the sector.This paper is highly important for the sports industry such as sports managers,broadcasters,media managers,marketers,researchers,practitioners and students who are interested in learning about COVID-19 and its impact on athletes and coaches,the market value of sports,consumer behaviour;and how the situation will be for the sports industry in the post-COVID-19 world.展开更多
The SCP framework is a classical theory of industrial organization,which refers to the market structure,market conduct and market performance.This analysis is based on the SCP framework,choosing the current sporting p...The SCP framework is a classical theory of industrial organization,which refers to the market structure,market conduct and market performance.This analysis is based on the SCP framework,choosing the current sporting products industry as object.Study found that China's sporting products industry's geographical layout has a"strong in South and East,weak in North and West"regional development trend,the proportion of abovedesignated enterprises is relatively low,rate of market concentration is not high,product homogenization remain quite serious.With high-speed technological progress and rapid scientific and technological updates,in the future,the sporting products industry will be reorganized according to the subdivision industries,getting rid of homogenization of competition and meeting the needs of consumers in smart wearable,health monitoring and other aspects.展开更多
文摘In October 2014,the State Council of the People’s Republic of China promulgated Opinions on Accelerating the Development of Sports Industry and Promoting Sports Consumption,significant changes have taken place in China’s economy and society which have moved into a new stage of high-quality development.The Chinese government has raised requirements for development with higher quality,satisfying the people’s new consumption concepts and the aspirations of people to live a better life and promoting the integration of digital technology,smart technology and conventional industries.Such requirements have also created a new environment and new conditions for the development of the sports industry.This paper summarizes“eight new changes”in the development environment that China’s sports industry has undergone over the last five years,including development concepts,development levels,urbanization,the aging population,technology applications,strategic investors,media broadcasters and educational concepts.This paper also analyses“four new challenges”including the emergence of new sports events,the emergence of multicomponent entertainment programs,the decline of professionalism and concentration,and the constraint of total consumption time.This paper also proposes“three new ideas”to deal with such changes and challenges through continuous innovation,acceptance of new sports forms,and a better role played by the government.Making all such aspects right,the Chinese sports industry will be able to realize sustainable and rapid development allowing China to become a leader in the sports industry in the near future.
文摘Recent released Chinese Ski Industry White Paper by Asian International Trade Show for Sporting Equipements and Fashion(ISPO)pointed out that ski industry in China received customers of 12.5 million person times in 2015,and many ski resorts had more than200,000 vistors.Zhao Yinggang,
文摘Owing to the specific qualities,the main spectator sports business is susceptible to the ongoing pandemic.The sports sector is reliant on high-level sporting tournaments that need a lot of manpower to run.The significance of the core product is inextricably linked to a variety of ancillary entertainment elements that have been meticulously created to draw in a large number of attendees or spectators.The value of entertainment at issue in the sports industry is primarily created by two sources:athletic events on-field and event components and accessories.The paper examines the state of sports following the pandemic,recovery options,and the future of sports,as well as the numerous effects and difficulties that have occurred as a result of COVID-19-induced developments in the sector.This paper is highly important for the sports industry such as sports managers,broadcasters,media managers,marketers,researchers,practitioners and students who are interested in learning about COVID-19 and its impact on athletes and coaches,the market value of sports,consumer behaviour;and how the situation will be for the sports industry in the post-COVID-19 world.
文摘The SCP framework is a classical theory of industrial organization,which refers to the market structure,market conduct and market performance.This analysis is based on the SCP framework,choosing the current sporting products industry as object.Study found that China's sporting products industry's geographical layout has a"strong in South and East,weak in North and West"regional development trend,the proportion of abovedesignated enterprises is relatively low,rate of market concentration is not high,product homogenization remain quite serious.With high-speed technological progress and rapid scientific and technological updates,in the future,the sporting products industry will be reorganized according to the subdivision industries,getting rid of homogenization of competition and meeting the needs of consumers in smart wearable,health monitoring and other aspects.
