selfish "economic man" is the source of low level moral marketing behavior in the development of economy, this marketing behavior has hurt the interests of society. For avoiding its harmfulness, the thought ...selfish "economic man" is the source of low level moral marketing behavior in the development of economy, this marketing behavior has hurt the interests of society. For avoiding its harmfulness, the thought of sustainable marketing should be fostered, by which the moral of ecology and society would be kept.展开更多
文摘selfish "economic man" is the source of low level moral marketing behavior in the development of economy, this marketing behavior has hurt the interests of society. For avoiding its harmfulness, the thought of sustainable marketing should be fostered, by which the moral of ecology and society would be kept.