The construction of Hainan International Tourism Island creates a promising prospect for the development of its tropical leisure agro-tourism, and the latter will contribute a lot to the former in the fields of econom...The construction of Hainan International Tourism Island creates a promising prospect for the development of its tropical leisure agro-tourism, and the latter will contribute a lot to the former in the fields of economy, ecology and culture. The present situation and development prospects of tropical leisure agro-tourism in the context of constructing International Tourism Island in Hainan are introduced in this study, SWOT analysis of tropical leisure agro-tourism in Hainan is conducted, causes of imperfect tropical leisure agro-tourism in Hainan Island are elaborated such as insufficient understanding and investment, fragile infrastructure and lack of overall tourism planning despite its abundant tropical agricultural resources, marine resources, forest resources and ecological resources as well as convenient transportation. Combining with the opportunities and challenges in developing tourism industry, targeted strategies are proposed for promoting the tropical leisure agro-tourism, that is, enhancing understanding about leisure agro-tourism; determining the target and orientation of tourism planning through basic classification, properly defining functional divisions and spatial layout; improving relevant laws and regulations about tourism industry; attaching more importance in attracting alien investment; fully developing the tropical, marine, green and ecological features of tropical leisure agro-tourism in Hainan Island; cultivating resources, scenic spots and products of different types respectively in tourism development, especially culturing typical products; protecting ecological environment, implementing sustainable development of tourism industry; making innovations in marketing, accurately subdividing tourism market.展开更多
In recent years, agro-tourism has sprung up all over the country, and has gradually become a new form of agricultural business and a new force of tourism development. The development of agro-tourism plays an important...In recent years, agro-tourism has sprung up all over the country, and has gradually become a new form of agricultural business and a new force of tourism development. The development of agro-tourism plays an important role in enriching the agricultural industry forms, increasing farmers' income, promoting the optimization and upgrading of rural industrial structure, and expanding the field of the tourism section. This paper firstly introduces domestic and foreign agro-tourism development and current research situations. Then it analyses the development background of China's agro-tourism from the perspective of market demand, urbanization and transformation of rural economic structure. Based on analysis, it summarizes models of driving force of China's agro-tourism: regional traffic driven, city driven, scenic spot driven, and monopolistic resource-driven. According to these four driving force types, development strategies are put forward: Characteristic product development for regional traffic driven model; in-depth theme development for city driven model; interactive development for scenic spot driven model; brand development for resource driven model; priority development for integrated driven model. It is expected to provide reference and guidance for healthy and sustainable development of China's agro-tourism.展开更多
基金Co-supported by National Soft Science Research Project"Forecasting the Influence of Constructing Hainan International Tourism Island on Its Tourism Natural Environment and Countermeasures Study"(2009GXS5D120)Hainan Provincial Natural Science Foundation Project"Influence of Constructing Hainan International Tourism Island on Its Tourism Natural Environment and Countermeasures"(70899)+1 种基金Hainan Provincial Philosophical and Social Science Planning Project"Study on the Relationship between Economic Growth and Ecological Environment"(HNSK08-03)Study Project of the Education Department of Hainan Province"Influence of Constructing Hainan International Tourism Island on Its Natural Tourism Environment"(Hjkj2009-02)~~
文摘The construction of Hainan International Tourism Island creates a promising prospect for the development of its tropical leisure agro-tourism, and the latter will contribute a lot to the former in the fields of economy, ecology and culture. The present situation and development prospects of tropical leisure agro-tourism in the context of constructing International Tourism Island in Hainan are introduced in this study, SWOT analysis of tropical leisure agro-tourism in Hainan is conducted, causes of imperfect tropical leisure agro-tourism in Hainan Island are elaborated such as insufficient understanding and investment, fragile infrastructure and lack of overall tourism planning despite its abundant tropical agricultural resources, marine resources, forest resources and ecological resources as well as convenient transportation. Combining with the opportunities and challenges in developing tourism industry, targeted strategies are proposed for promoting the tropical leisure agro-tourism, that is, enhancing understanding about leisure agro-tourism; determining the target and orientation of tourism planning through basic classification, properly defining functional divisions and spatial layout; improving relevant laws and regulations about tourism industry; attaching more importance in attracting alien investment; fully developing the tropical, marine, green and ecological features of tropical leisure agro-tourism in Hainan Island; cultivating resources, scenic spots and products of different types respectively in tourism development, especially culturing typical products; protecting ecological environment, implementing sustainable development of tourism industry; making innovations in marketing, accurately subdividing tourism market.
基金Supported by Special Project of Basic Scientific and Technological Research of the State Ministry of Science and Technology(Grant No.:2008FY110300)
文摘In recent years, agro-tourism has sprung up all over the country, and has gradually become a new form of agricultural business and a new force of tourism development. The development of agro-tourism plays an important role in enriching the agricultural industry forms, increasing farmers' income, promoting the optimization and upgrading of rural industrial structure, and expanding the field of the tourism section. This paper firstly introduces domestic and foreign agro-tourism development and current research situations. Then it analyses the development background of China's agro-tourism from the perspective of market demand, urbanization and transformation of rural economic structure. Based on analysis, it summarizes models of driving force of China's agro-tourism: regional traffic driven, city driven, scenic spot driven, and monopolistic resource-driven. According to these four driving force types, development strategies are put forward: Characteristic product development for regional traffic driven model; in-depth theme development for city driven model; interactive development for scenic spot driven model; brand development for resource driven model; priority development for integrated driven model. It is expected to provide reference and guidance for healthy and sustainable development of China's agro-tourism.
